For Powersports Dealers

The AI Sales Engine

Your best buying hours are the ones you are closed.

Generate leads and book higher-quality appointments 24/7 with a customized Lahzo AI sales agent, targeted Agent Fuel advertising, and attribution from ad impression to revenue.

40%

Of dealership website traffic happens after 5 p.m.

Source: Lahzo Platform Data (170,000+ conversations)

Cumulative / All-time

$305M+

Revenue driven for specialty dealer clients through the Lahzo AI Sales Engine.

164k+ conversations handled annually

40% of appointments booked after hours

Up to 15.6% appointment to sale

One buyer contacted six dealers. The one who answered in minutes won the sale, from 50 miles farther away.

Reported by LeadVenture in Powersports Business, August 2026. Proximity did not decide that deal. Response time did.

The Math On Headcount

You cannot staff for a season that spikes.

Powersports demand does not arrive evenly. It arrives in bursts, triggered by weather, shows, and season openers. A fixed BDC is sized wrong in both directions.

Powersports Seasonality

Three peaks, none of them on your schedule.

Apr to Jun: Riding season opens and the bulk of the year's major unit volume lands inside a single quarter.

Sep to Oct: A second side-by-side and ATV surge as hunting season starts. Different buyer, different questions, same understaffed phone.

First snow: Sled retail is weather-triggered. Demand appears the weekend it snows, not the week you scheduled coverage for.

Feb to Apr: Pre-season service and spring commissioning fill the bays exactly when sales traffic climbs.

Power sports Show Season

A show lead in January closes in August.

Jan to Feb: Show season floods you with leads while your follow-up team is at its thinnest.

That January show lead needs three-six months of contact, not seven days.

Mar to Aug: Selling season, when every hour of your team's day already belongs to somebody standing in front of them.

Fall: Holidays revenue and non-current clearance, then a winter of leads with nobody in the building.

A fixed BDC is understaffed in May and unaffordable in January.

Get Your AI Sales Agent Impact Analysis

The Engine

What is the Lahzo AI Sales Engine?

The AI sales engine is a combination of a conversational AI Sales Agent, Agent Fuel advertising, and closed-loop attribution.

Your AI Sales Agent is built specifically for powersports dealerships, tailored to your business, and integrates with your inventory feed, DMS, and CRM. It knows your major units and your minor units, your trailer packages and your service calendar. It lives across your website and on key conversion points to engage prospects in real conversations, answer their questions instantly, generate leads, and book qualified appointments into your CRM, 24/7, without your team lifting a finger.

Agent Fuel is a personalized advertising capability that starts with billions of buying signals of behavior and intent data. We turn those signals into targeted audiences of the people most likely to buy your products and target them where they are at online.

Lahzo's Attribution platform is a closed-loop system that ties ad impressions to sales across all marketing channels. You're able to see the highest performing channels and optimize your ROI, while reducing customer acquisition costs.

Customized

To your rooftop, your OEM lineup, your DMS, your inventory, and your sales process.

Generates Leads

Handles technical objections on spec, towing, and rigging, then guides the conversation to an appointment.

Always On

Engages every visitor in under 60 seconds, 24/7, in season and out.

Network Results

Real results from real specialty dealerships.

Partnering with Lahzo has been an outstanding experience. Adding [our AI sales agent] to our team has allowed us to better engage with late-night shoppers, capture more qualified leads, and consistently increase sales. I often joke with my team that [our AI sales agent] is my best employee!

Head of Sales, multi-location dealer

20.8%

Current conversation-to-lead rate across Lahzo's dealership clients.

12.3%

Average agent lead-to-appointment rate.

Up to 15.6%

Agent appointment-to-sales rate. More than double the standard lead-to-sales average.

40%

Of all agent appointments booked outside business hours.

164k+

Annual total prospect conversations across our network.

Agent appointments close at up to 2x the standard lead-to-sales rate.

Figures reflect performance across Lahzo's specialty dealership network, which today spans RV, marine, and agricultural and industrial equipment dealers. They are not powersports-specific claims.

The Workflow

How your AI sales engine works.

01
Dealer View

Your sales team gets what they need, fast.

When a prospect engages with your AI sales agent, every conversation is captured.

Your sales team doesn't see a jumbled chat log. They see a clean summary of exactly what the prospect wants, the unit they are looking at, how they plan to ride it, what they are trading, their tow setup, and any pain points they shared.

No fishing for information. No starting conversations from scratch. Just qualified leads ready to convert in your CRM.

Lead Pipeline / New
Updated 11s ago
Dustin Reyes
dustin.reyes@email.com / (515) 555-0187
Agent-Booked
Unit of Interest
2026 Polaris RZR Pro XP 4 Sport
Intended Use
Trail and dunes, two adults plus two kids
Purchase Timeline
Before the spring riding season
Trade-In
2021 Can-Am Maverick X3 / 1,240 miles
Financing
Pre-approved, comparing OEM rates
Tow Setup
2023 F-150, needs a trailer package
Conversation Summary / 6 min / 24 turns
  • Second side-by-side. Moving up from a two-seat to a four-seat for family riding.
  • Asked whether the Pro XP 4 fits a 7 by 16 enclosed trailer and what the loaded tongue weight runs.
  • Wants the roof, windshield, and a winch quoted as a package with the unit, not after.
  • Asked about PDI and setup timing so he is not waiting on the unit in April.
Appointment
Sat, Mar 14 / 10:00 AM / Demo Ride + Trade Appraisal
Synced to CRM
Ridgeline Powersports
Inventory / Service / Financing / Parts
M
Marlo
AI sales agent / Online
Hi, I'm Marlo, Ridgeline's sales agent. I can help you find the right machine. What kind of riding are you doing?
Looking at the RZR Pro XP 4. Will it fit in a 7 by 16 enclosed?
It will. The Pro XP 4 is 132 inches long and 64 inches wide, so you have clearance in a 16 foot box with room for gear. Loaded on a tandem axle you are around 700 pounds of tongue weight, well inside your F-150. Want to see one in person?
Yeah, Saturday morning work?
Appointment booked
Saturday, March 14 / 10:00 AM / Demo ride with the sales team.
02
Prospect View

Your prospects get answers when they want them.

While your sales team handles other tasks, your AI sales agent is engaging prospects 24/7. When someone lands on your website with a question, they get an instant response. The agent qualifies their interest, answers objections, and books an appointment, all in a natural conversation.

No forms to abandon. No waiting for a callback tomorrow.

Impact Calculator

How much are you leaving on the table without a 24/7 AI sales agent?

Your current website leaks leads, which means your sales team is missing out on opportunities to close deals. Lahzo's AI sales agent converts more visitors to leads, giving your team more chances to sell.

Front-end gross per unit
$5,000
$1,500
$25,000
Sales close rate on recovered leads
12%
5%
30%
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Assumes your team closes 12% of recovered leads at $5,000 of front-end gross per unit.
Conservative
Lahzo recovers 20 missed leads a month.
Recoverable gross profit
$12,000
Per month
Two or three units your team would not have had. Leads that went quiet after 5 p.m., never got a second touch, never came back.
Annualized $144,000
Moderate
Lahzo recovers 40 missed leads a month.
Recoverable gross profit
$24,000
Per month
Roughly five units a month you were not going to write. Lahzo works every visitor, even nights and weekends .
Annualized $288,000
Aggressive
Lahzo recovers 80 missed leads a month.
Recoverable gross profit
$48,000
Per month
Realistic for multi-line rooftops with real web traffic that are not capturing the full opportunity today, in season or out.
Annualized $576,000
A directional estimate. Defaults are anchored to a reported powersports gross of $5,032 per unit (RideNow Group, Q4 2025) and hold for a typical major unit. Lahzo will tune the recovery model to your actual traffic, inventory, and close rate in your Impact Analysis.

FAQ

Questions we hear from powersports and marine dealers.

How long does it take to get up and running?

What if prospects don't engage with the agent?

Does this replace my sales team?

What DMS and CRM systems do you integrate with?

Can the AI sales agent handle technical unit questions?

What does this cost?

The demand is there.
Stop leaving it unworked.

See how Lahzo builds a 24/7 sales engine for your business using your market, your numbers.

No commitment. 30-minute conversation. We'll show you the gap.

Contact Sales

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